Thursday, April 22, 2010

SOMW Chicago Loves EARTH


As many of you may know, April 22nd is Earth Day! This day is about to raising awareness, concern, and ultimately promoting changes that will lead to a healthier Earth. The most poignant issue that we face today as a fashion community and more importantly as a global community is climate change. Climate change focuses on the relative change in Earth's temperature over the last 100 years caused by "greenhouse gases", according to NASA and NOAA. Greenhouse gases trap heat and prevent it from escaping the atmosphere, which has caused glaciers to shrink and sea levels to rise; two on list of many observed effects.

SO, this week SOMW is going to address Earth Day in its own way. Tomorrow we will be highlighting awesome an eco-friendly Chicago gem that will help us do our part to be conscious consumers! There are a slew of things that we can do on a daily basis that are less drastic and less expensive than buying a pure-electric Tesla supercar or coating the outside of our houses/apartments with solar panels, but effective. Here they are:

-Reduce, reuse, and recycle

-Walk more, drive less

-Turn off the lights when you leave home

-Support eco-friendly businesses

-Turn off the water when you brush your teeth

This list is hardly exhaustive, BUT we as SOMW Chicago can make a difference if we all make an effort to live more eco-friendly lifestyles. Let's look beyond this week and make lifestyle changes that will last a lifetime and have a positive lasting impact!

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